A Real Estate Revival in Pattaya
Pattaya has long been a prime destination for real estate investors, but the market has recently seen a dramatic resurgence. The rapid sell out of luxury condominium, some within hours of launch, demonstrates an overwhelming demand fueled by increased tourism, infrastructure improvements, and a growing appetite for premium properties.
Tourism and Economic Growth Drive Demand
In 2024, Pattaya welcomed over 22 million visitors, marking a 60% increase compared to pre-pandemic levels. This surge has reinvigorated the local economy and heightened interest in both short-term rental properties and long-term residences. Leading hotels have reported occupancy rates as high as 85%–90%, reflecting renewed investor confidence in the city’s property market.
With Thailand’s government investing heavily in infrastructure, including the high-speed rail connecting Bangkok to Pattaya both foreign and domestic buyers are flocking to secure prime real estate before prices climb further.
Condo Sales Skyrocket with Projects Selling Out in Days
One of the most striking examples of Pattaya’s real estate boom is The Riviera Santa Monica Jomtien, which launched in December 2024. The 34-story luxury tower, comprising 446 units, saw 75% of its inventory sold within its opening weekend, generating over 1 billion baht in sales. Some of the most sort after units were two bedroom plus priced from 10 – 35M THB.
Similarly, Sansiri’s PTY Residence Sai 1, a high-end beachfront development, sold out its entire foreign ownership quota in just 2-hours during its pre-sale event in early March 2025. With just 140 units available, over 2800 people pre-registered to buy with many missing out! This amounted to 1.85 billion baht in sales with average prices of 225,000 THB per square meter, further proof that Pattaya’s luxury condo market is hotter than ever.
Developers are capitalizing on this trend, with new projects in Jomtien, Pratumnak, and Pattaya City set to reshape the skyline. In 2023, Jomtien accounted for 43% of all new condo supply, reinforcing its status as the region’s top investment hotspot.
Investing in Pattaya. Now or Never?
The data speaks for itself. Luxury condos in Pattaya are selling faster than ever, and demand is only growing. Whether you’re looking for a second home, a rental investment, or a high-end beachfront retreat, now is the time to secure a prime unit before the best properties are off the market.
